Here are the slides for Chapter 6, 7 and 8:
BUSN3 Ch 06 Student.ppt
BUSN3 Ch 07 Student.ppt
BUSN3 Ch 08 Student.ppt
Here are the interesting articles from the Harvard Business Review and the Wall Street Journal on Prada that are a very interesting read:
Patrizio Bertelli and Miuccia Prada - WSJ - 03-11-2010.pdf
The 'Luxury Prime' How Luxury Changes People.pdf
HBS - The Devil Wears Prada.pdf
And here is the Company Start presentation, that looks at Starbuck's:
class5 - Business 22 - 05-03-2011.pptx
See you Tuesday at 5pm.
Regards.
Ben
Tuesday, May 10, 2011
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